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Babies & Beyond Diaper Drive

Babie's and Beyond Diaper Drive advertisement featuring information that is found in the blog.

We are having the sweetest promotion at Premiere Couture for the whole month of May! We are collecting diapers for Babies and Beyond's diaper bank. Any bride that brings in diapers will receive $100 off of their wedding dress, and moms will receive $30 off with a contribution to the diaper drive! This is a great deal for a great cause!

Cute baby in a cowprint bow.

You might be wondering, "Why are we having a diaper drive?" That's a good question! Here at Premiere Couture, we have a heart for serving mothers. Our co-owners Laura and Rosemary are both wonderful mothers. Laura has three children, and Rosemary has 7 children and 11 grandchildren! We also have many stylists that are or are soon-to-be mothers. In our day-to-day operations, we spend time helping mothers of the bride and mothers of the groom find a dress that makes them feel comfortable, beautiful, and confident, and we help to facilitate important moments between brides and their moms that will become life-long memories. It is our love for mothers in all stages of life that has motivated us to reach out and help the moms in our community that are facing diaper need.

Diaper need is a much larger issue than you might think! Diaper need is defined as "the lack of a sufficient amount of diapers to keep a baby clean, dry, and healthy." Babies and Beyond let us know that 44% of young children live in low-income families, and 1in 3 families have a need for diapers and rely on diaper banks to help them meet that need. Diaper need comes with a lot of consequences! There are health risks involved for babies who spend too long in a spoiled diaper. Also, most childcare facilities and providers require parents to supply their own disposable diapers. A lack of diapers can cause a parent to miss school or work because they are not able to bring their children to daycare. A lack of diapers can impact the emotional, physical, and financial well-being of babies and parents!

Cute baby girl wearing western prit overalls and a white lace bow sitting on a white rustic chair in front of a white brick background.

Babies and Beyond of WI, Inc. has been caring for families in Madison since their start in 1982 as a Pregnancy Helpline. Currently, they provide a helpline, classes and resources, newborn care packages, safe sleep packages, a diaper bank, and a resource center for all other baby care and maternity needs! Their mission is to, "...journey with women and families through the challenges and joys of pregnancy and early childhood by providing life-affirming, compassionate support, sharing materials, and creating community connections." They help hundreds of Dane County families every month. Last month alone they gave away about 40,000 diapers. They are in need of your support, and with Mother's Day just around the corner, it is the perfect time to gather your people, get some diapers, and bring them to Premiere Couture!

Photo showing Babies and Beyond's mission and vision with a baby face surrounded in a green fuzzy blanket.

If you would like to go above and beyond and help Dane County families in other ways, contact Babies and Beyond! You can volunteer to bundle diapers and organize resources, or you can donate any gently used baby items or maternity clothes. Right now, they especially need baby boy and girl clothes size 12 months and larger, diapers and pull-ups in size 3-5, and maternity clothes in larger sizes. You can contact Babies and Beyond by calling them at 608.222.0008 or emailing You can also find them at 1974 S. Stoughton Road, Madison, WI 53716!


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