You make make your bridal appointment online.

If you would like to make an appointment to shop for a mom's dress or a special occasion dress, please call, email or text us!

Make your appointment today!

We cannot wait to meet you!  And that is more true now than ever! When you are making your appointment, please keep in mind that each group is limited to two and if the day and/or time that works best for you doesn't appear to be available, please contact us and we'll do our best to accommodate your schedule.  Also, please be certain that you receive an email confirming your appointment.  If you do not receive one, it is likely no appointment was recorded.


We are open! 

Our capacity is limited

so book your appointment now!

Monday -Friday:  Noon-6 p.m.

Saturday: 10 a.m. - 4 p.m.

 Sundays and Holidays: Closed


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You are always welcome to stop by to visit or to learn more about us, but often an appointment is required to secure the use of a fitting room and the devoted attention of one of our consultants.  

Need an appointment outside of our normal business hours? Just ask!

Dress pick ups (we call them Reveals) generally require a reservation. Please call, text or email to schedule your Reveal!


Beautiful and fun dresses and gowns for weddings, prom, homecoming

and every social occasion. Conveniently located to serve the Madison area.

​​​​​​​​​​​​​​​​​​​​145 West Main Street, Cambridge, WI 53523

Call 608.423.2272

Text 608.709.7045

© 2013 by Premiere Couture. All rights reserved.